RBM Agent Onboarding Overview

This document provides an overview of the steps involved in launching a new RBM Agent with Vibes.

Common Questions

Vibes RBM Q&A V2 document can be found here.

Agent Submission Forms 📝

Agent Request Form

This form is used to submit a request to Vibes to create a new RBM Agent. The information collected by this form is used to setup the Agent’s display features. It also collects some high level use case information about the Agent, which is shared with Google.

Brand Vetting Form

This form is used to collect the brand’s vetting information, which Vibes will use to submit to the carrier's third party vetting partner, Aegis. The vetting step is required by the tier 1 carriers to launch an Agent.

Aegis Attestation Letter

This letter template must be completed by the end brand. But it may mention the brand's direct service provider instead of Vibes in the campaign service provider field. This letter is required by Aegis for Agent vetting and shows the brand's authorized representative is requesting this Agent.

The RBM Program Brief

The Agent’s campaign details will be required by the carriers prior to launch & will be reviewed for required carrier compliance disclosures. The CTIA & carrier’s U.S. compliance requirements will apply.

Additional Details for T-Mobile’s Beta Period

T-Mobile requires additional use case & volume details when considering an Agent for production launch on their network during their RCS Beta period. T-Mobile has not indicated when their RCS Beta period is expected to end.